Integrations / IndiaMART
IndiaMART to WhatsApp automation
Every IndiaMART buyer gets a WhatsApp message from your business number within a minute of enquiring.
The problem
Why connect IndiaMART and WhatsApp?
IndiaMART buyers contact several suppliers at once. The first useful reply usually wins, but enquiries arrive at night and on weekends, when nobody is there to answer.
How it works
Step by step.
- 01
New enquiries are picked up from IndiaMART's lead API (paid seller plans) as soon as they arrive.
- 02
The buyer's mobile number is formatted for WhatsApp and checked against recent messages, so nobody is messaged twice.
- 03
A WhatsApp template message approved by Meta goes out from your business number, mentioning the product they asked about.
- 04
When the buyer replies, the conversation goes to your team's WhatsApp inbox or to an AI agent that asks for quantity and delivery city.
- 05
If the buyer doesn't reply, one polite follow-up goes out the next day, then the sequence stops.
Who it's for
Suppliers whose buyers prefer WhatsApp to email and who lose orders to faster replies.
Typical setup time
4–5 working days, plus Meta's template approval
FAQ
Questions
Do I need the WhatsApp Business API?
Yes. Messages your business starts must go through the official WhatsApp Business API with templates approved by Meta. We help you set it up on your existing number or a new one.
Can it reply in Hindi or Gujarati?
Yes. Templates can be written in Hindi, Gujarati or English, and replies can match the language the buyer uses.
Is it allowed to message IndiaMART buyers on WhatsApp?
The buyer has shared their number with you by enquiring. We still keep it to one useful message and one follow-up, and stop as soon as someone asks.
Want us to set it up? Book a free call.
30 minutes. Fixed quote after. No obligation.
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